Area of Franchise Expertise

Strategic Franchise Development and Business Planning:
Franchise Feasibility, Conversion of Dealers to Franchises, Strategic Planning, and International Development

Mr. Siebert, author of Franchise Your Business, The Guide to Employing the Greatest Growth Strategy Ever, The Franchisee Handbook, and The Multiplier Model, has been a leading franchise consultant since 1985. Founder of the iFranchise Group in 1998, he has guided hundreds of franchisors—from startups to Fortune 2000 companies, including 1-800-FLOWERS, Ace Hardware, FedEx Office, Subway, T-Mobile, and UPS Store—helping them evaluate franchisability, structure offerings, and achieve sustainable growth.

With experience spanning more than two dozen countries, he has delivered keynote speeches worldwide and advised 11 companies at the board or C-level, six of which achieved successful liquidity events. A Partner and Board Member at TopFire Media, and partner in iFranchise Group International, he remains a driving force in franchise development, international expansion, and strategic growth planning.

In 2024, Mr. Siebert joined the Board of Full Spectrum Franchise Consulting,  a premier portfolio of brands that encompasses leading franchise solutions providers iFranchise Group, TopFire Media, and now FranDevCo.